Aprons, totes and tea towels, oh my!

We had our delivery from our screenprinters Do Make Say Ink of some lovely items designed by Molly. The headline is we finally, after talking about it for years, have a Loaf apron! Made from organic cotton with a pocket, they are the same quality we use in the bakery. £20 each.

We’ve also had delivery of the next batch of totes. Long-time customers will know we like to change up the colours so each run is effectively a limited edition. The large tote is a delightful coral on sky blue. £14 each.

We’re also bringing back the small tote, by popular demand, in striking purple on dark green. £8 each.

Also, the bread bags are back in stock. These drawstring stuff bags can hold anything but we recommend using them to collect your bread and keep it fresh. £10 each.

Finally don’t forget our tea towels, featuring the same design as our t-shirts, all on display in the shop!

New badges

£3 each. Perfect for your apron! Available at the bakery counter from this week.

New Loaf merchandise

At our birthday party on Sunday we unveiled the start of our new merchandise line. Having long been envious of Eat Vietnam’s stylish garbs over the road we decided we wanted in on this game.

Building on Kerry’s impeccable branding with Molly’s gorgeous illustrations, our first t-shirt is a pastries special, featuring the core range of croissant, pain-au-chocolate and pain-au-raisin. Printed in white on a black organic cotton tee, on the back of course so it’s not obscured by your apron. Available in small, medium, large and x-large for £15.

Alongside this we’re introducing a larger, sturdier tote bag, for those who like to buy their bread in bulk. The first batch is a bold fluorescent red on a metal-grey bag and they sell for £12.

They’re available in store from Wednesday. Big thanks to Brid at Do Make Say Ink for getting them printed in record time.